Referrals always have a way of marketing in business. According to a survey, Referrals are as equally important in business as the other strategies are. It holds great importance that your potential customers refer your service to their family or friends or any random person who is looking out for a good estate agent. Specialists say that referrals are so essential that they can help any real estate agent keep their business running throughout the year. There are approximately 2 to 5 referrals every year for almost 40% of the real estate agents and 20% of them get 6 to 10 referrals, varying to different situations. Through the data provided, one can figure out that referrals are quite rare and any real estate agent should not leave any opportunity to grab it.
Every individual is well aware of the fact that referrals can expand their business. Referrals can certainly reach out to the crowd at a place when none of the marketing strategies are working. However, an agent should know all the tactics to elevate their numbers of referrals. Below are some Dos and Don’ts of referral marketing strategies.
Following are some major points highlighting the importance of referrals for real estate agents.