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Podcast

[UN]Marketing Real-Estate Talks

Plug into an informative interaction that explores the future of Real-Estate Marketing with the best and the brightest in the industry.

Recent Episodes

Season 1

Podcast
Season 1 Episode 0 | 00:52

Unmarketing real estate with Digvijay Chauhan.

A journey beyond discounts and deals; a journey of aspirations and dreams. Welcome, to the digitized pivot of real estate unmarketing.

Podcast
Season 1 Episode 1 | 36:39

How to solve for liquidity in Real-Estate?

In this episode of our "[UN]Marketing Real-Estate" series, Digvijay Chauhan, CBO of Totality, interacts with Vyoma Pandit, Co-Founder at Flow Realty. We discuss the highlights on the origin of Flow and her views on the evolution of RE Marketing with the theme of our discussion - How to solve for liquidity in Real-Estate? And finally, how they are deploying the latest technologies such as AI, VR, etc, to generate a higher state of (cash)flow for the real estate clients as their employees followed by more!

Podcast
Season 1 Episode 2 | 31:57

Why are realtors shifting to a digital-first approach?

[UN] Marketing Real-Estate brings another episode of a perceptive interaction of Digvijay Chauhan, CBO of TOTALITY, with Shashi Shekhar, Gurukrupa's Marketing Head, to answer the question - Why are realtors shifting to a digital-first approach? Additionally, Shashi shares his thoughts on the future of real estate marketing and how the Gurukrupa Group uses technology to create a seamless experience for their customers and employees. Plus a lot more!

Podcast
Season 1 Episode 3 | 21:39

Can Real-Estate investments make you rich?

Welcome back to [UN] Marketing Real-Estate. Today, Digvijay Chauhan, CBO of TOTALITY, speaks to Kenish Shah, Co-Founder, PropReturns, to decode his journey in real estate, what prompted him and his co-founder to focus on wealth creation for the average Indian household, and his views on the future of the transparent and data-driven real estate, as we ponder the question - Can Real-Estate Investments make you rich?

Podcast
Season 1 Episode 4 | 32:52

Why brokers will rule the immediate future of Real-Estate?

Joining us today in [UN] Marketing Real-Estate is Govind Rai, our Co-Founder and CEO, shining a light on RE concepts with Digvijay Chauhan, CBO, TOTALITY. Together they delve deeper into the 7-year-long journey of Insomniacs, breaking biases and status-quo in the real-estate marketing play, the vision behind TOTALITY, and the future of the impending [UN]Marketing.

Podcast
Season 1 Episode 5 | 33:05

Can Real-Estate survive without channel partners?

In this episode of our "[UN]Marketing Real-Estate" series, Digvijay Chauhan, CBO of Totality, had a chat with with Srishti Mehta, Chief Advisor, Paradigm Realty about her ideas on the transformation of real-estate marketing, how Paradigm stands out in a crowded MMR market and how technology could truly bridge the gap between the physical and the virtual world!

Podcast
Season 1 Episode 6 | 28:18

How to create viral digital campaigns for Real-Estate?

YouTube Description: In the latest episode of the "[UN]Marketing Real-Estate" series, Digvijay Chauhan, CBO of TOTALITY, interacts with Ayushi Ashar, Director, Ashar Group. Join us as she talks about the importance of channel partners, the ways one can differentiate amidst the monotony of RE Digital Marketing and the role that data analytics and technology play in creating unique product positioning. And much more!

Podcast
Season 1 Episode 7 | 32:47

How to make Real Estate customers fall in love with your brand?

In the latest episode of the "[UN]Marketing Real-Estate" series, Digvijay Chauhan, CBO of TOTALITY, interacts with Prabhat Tiwary, Co-Founder, YourOwnRoom. Join us as he shares his unique take on marketing strategies derived from value propositions, why brokers will continue to be an inseparable part of the RE ecosystem, how technology is transforming real estate and much more!

Podcast
Season 1 Episode 8 | 27:33

How to generate leads from notarised data in real-estate?

In the latest episode of the "[UN]Marketing Real-Estate" series, Digvijay Chauhan, CBO of TOTALITY, interacts with Abhishek Gupta, CEO, CRE Matrix. Join us for a sheer masterclass on the use of data analytics in the real-estate business covering everything from the how, why, what, and much more! A #mustwatch for every real estate stakeholder, from developers and brokers to even financial institutions engaged in lending.

Podcast
Season 1 Episode 9 | 36:03

Why branding play is a must for every realtor?

In the latest episode of the "[UN]Marketing Real-Estate" series, Digvijay Chauhan, CBO of TOTALITY, interacts with CJ Mathews, VP, Marketing & PR, Nahar Group. Join us for an uber-interesting session on the dichotomy of marketing evolution in real estate, the adversities, economic or otherwise, that led to it and how the pace of technology adoption in RE in the coming future might be driven by customers explicitly demanding it, above everything else. And much more!

Podcast
Season 1 Episode 10 | 33:02

Why should every realtor join the Artificial Intelligence bandwagon?

In the 10th episode of the "[UN]Marketing Real-Estate" series, Digvijay Chauhan, CBO of TOTALITY interacts with Sumon Das, Head of Marketing, Hiranandani Group. Join us as he shares some amazing insights from his journey in real-estate, his PoV on the impact of technology and how Hiranandani is investing in technology to stay at the forefront of this technology revolution, especially wrt Artificial Intelligence. And much more!

About Podcast

Real estate faces a pivotal shift with technology + artificial intelligence at play, and we are excited. [UN]Marketing Real-Estate is a journey with the thought leaders to unanimously address, assess, and advocate this transformation and explore the depths of wonders the property market is about to produce.